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Powered by eShow While we debate AI's role in content creation and analytics, a more fundamental shift is brewing. When AI agents filter opportunities before their human companions even see them, traditional audience acquisition strategies may miss prospects entirely. This session explores one possible future of how AI-mediated discovery will transform the registration funnel and what event planners must do today to stay visible in an increasingly AI-curated world. Association Forum Members enjoy this and many other Member Advantage benefits. Prospective members are welcome to attend one complimentary event before joining. Visit us online at www.associationforum.org for more information....